Smart SEO companies understand the importance of building a brand and increasing market share in the initial stages of growth. As more customers realize the value of "getting discovered", demand is growing. You can Sign up for more on the website page for your queries related to marketing courses.
Although there is competition at this point, the market is expanding so quickly that competition is minimal and there is still a lot of camaraderie in the industry. It's easy to think that the industry is maturer than it really is after 10 years.
Although demand has increased already, it will continue to rise. It will come from all kinds of businesses, from small to large customers to Enterprise-type businesses.
Enterprise clients are likely to be a major source of growth. This is because of the complexity of working with legacy back-end systems. These clients have previously been resistant to SEO.
We'll see more companies replacing their outdated CMS's with SEO-friendly options as technology advances and back-end system costs become cheaper for greater capability.
The relationship we have with our clients will also change at this stage in the product's life cycle. Our customers will be more informed about SEO as it becomes an integral part of mainstream marketing. We already see this.
We will move from a consultative or sales role to a partner in thought. Clients will be able to understand what is needed but will outsource it to us as we are more efficient in implementing.
The SEO industry offers high growth and low entry barriers. There is no need for certification. There are always new competitors.